Are you looking to impress your potential applicants and stand out in the job market? Below are some examples of how brands in the World Manager community are achieving this.
1. UPDATING YOUR JOB ADS:
When was the last time you updated the details of your advertisement? There are a multitude of websites that can help you rewrite your advertisement with the latest buzzwords for recruiting as well as making your advertisement stand out. Keep the ad short and highlight the benefits of working for your company, drive excitement and curiosity for the candidate to want to apply.
2. CUSTOMISE YOUR CAREERS SITE:
Don’t forget that you can customise your platform careers page through the settings in the Recruitment tool, this is the first impression for your potential staff so ensure you update this to stay on brand.
3. RECRUITMENT VIDEOS:
Brands like Hungry Jacks & TEEG have worked with our video content partner Filmtime in order to drive engagement and connect with new audiences during their recruitment processes. These recruitment videos can show what it is like to work in a store environment, head office culture and more. Reach out to your RM for more information on Filmtime.
4. EMPLOYEE TESTIMONIALS:
Sharing employee testimonials throughout your social media platforms is another way of advertising current vacancies. Testimonials can be an amazing drawcard for potential candidates as they can see real experiences within your company and what an employment journey can look like.
5. QR CODES:
The best employee is one who loves your product. Adding QR codes linking to your career’s website is a great way to attract candidates. You can place these on your counters, front window signage or even to the bottom of your receipts to add new ways potential candidates can access your current vacancies.
6. ENCOURAGE SOCIAL MEDIA & LOCAL AREA MARKETING:
With such a high influence of social media in recruitment, posting to your company LinkedIn accounts, Instagram and Facebook accounts can be incredibly successful. Also ensure you are sending out Local Area Marketing packages for your teams to share within their community. Don’t forget as well to use the External Advertising Links through the recruitment tool to ensure you are tracking the effectiveness of these advertisements.